Selling to the C-Suite

Individuals from the C-Suite are often inaccessible, guarded, and under immense pressure to deliver results for their companies and shareholders. They are pragmatic decision makers who value brevity above all from their employees and business contacts. Engaging successfully with C-Level Executives requires a unique skillset and sales approach, one that matches the communication style and ideals valued by the top echelon of the business world.

Few sales interactions are alike, and that certainly rings true for sales conversations aimed at C-Level Executives, when little time requires you to have powerful, concise dialogues. To ensure success when working with executives, Janek Performance Group designed Selling to the C-Suite, a sales training program that specifically focuses on the key principles that lead to successful outcomes when C-Level Executives are actively involved in the sales process.

Selling to the C-Suite Benefits & Outcomes

• Identify the characteristics of a Trusted Partner to the C-Suite and what it takes to become one
• Create value by bringing innovative, new ideas to the table
• Discover best practices when communicating with C-Suite members
• Learn about the critical differences when selling to the C-Suite versus other clients
• Build and define a Trusted Partner brand with the C-Suite