The Arkansas Tech Small Business and Technology Development Center presents “Real Customer Service” from 1:00 to 2:30 p.m. on April 30 at Arkansas Tech University in Russellville. The customer experience is key to retaining customers, getting referrals, and keeping sales local. Join us as the Russellville Chamber of Commerce demonstrates what real customer service should look like in different customer service scenarios. Special emphasis will be given to handling unhappy customers and creating a positive customer service environment. Although there is no cost to attend, registration is required no later than Apr. 29 at 479-356-2067 or asbtdc.org/russellville-events.