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High-Impact Business Writing

Online Free Online Course by  Coursera
Online / Free Online Course

Details

Effective writing is a powerful tool in the business environment. Learn how to articulate your thoughts in a clear and concise manner that will allow your ideas to be better understood by your readers. Improve your business writing skill by learning to select and use appropriate formats for your audience, use the correct medium and adjust your writing style accordingly, as well as identify your objective and communicate it clearly. You'll also learn to spot, correct and avoid the most common writing pitfalls, and gain valuable experience analyzing, writing and revising a wide spectrum of business documents. From a simple interoffice memo to a twenty-page business proposal, learn how to put good business writing to work for you.

  • Subtitles available in English
  • 4-8 hours of videos, readings, and quizzes

Outline

1. Introduction to Business Writing
2. Spelling, Grammar, Sentence and Paragraphs
3. Document Types and their Considerations
4. Finalizing Formal Document, Informal Written Communication and Social Media

Speaker/s

Sue Robins, M.S. Ed.
Instructor, University of California, Irvine Extension
University of California, Irvine

Susanne (Sue) Robins is an experienced teacher, trainer, facilitator, and invited speaker for workshops, classes, and plenary sessions. Sue has a 25-year career in both the public and private sectors with a record of success in leadership, sales, sales management, negotiation, marketing, software development, teaching, and program development. Extensive experience in the development of business soft skills training programs has afforded Sue a particular strength in providing highly engaging, targeted, and effective professional learning experiences. Sue has a B.S. in Zoology from the University of Maryland and a M.S. in Education from Mount St. Mary’s College.

Sue is currently owner and principal trainer of Ascend Training Solutions, a company dedicated to the design, development, and facilitation of engaging and impactful employee training programs. Ascend Training Solutions has developed and delivered employee training and leadership development programs for the corporate, government, and nonprofit sectors. In November of 2013, Sue was elected to the Governing Board of the Culver City Unified School District and currently serves in that capacity as well as leading Ascend Training Solutions. Helping people achieve their greatest potential has proved Sue’s most gratifying professional responsibility.

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